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The Best Ways to Promote a New Product or Programme

Posted byIan Brodie on April 13th, 2015.

Welcome to another Marketing Q&A video.

This week's question is from Lorna and it's about the best ways of promting a new product or programme – especially when you feel uncomfortable approaching individuals or organisations cold.

Getting this right can make a huge difference to the success of a new product launch.
 
Click here for my simple tips on promoting new products »