In Just 5 Days, Discover What it Really Takes to Become an Authority in Your Field - and Build Your Roadmap to Get There

Places Ian's Been Featured

I Help Consultants & Coaches Become
Seen as Authorities in their Fields

I work with consultants, coaches and other professionals to help them win more high paying clients and make a real impact in the world by becoming seen as authorities in their fields - and without needing to become super-slick salespeople or spend all their time on marketing.

Clients like you work with me to accelerate their results in 3 key areas:

Build a Distinctive Point of View

Distinctive Point of View

What makes experts stand out and get hired are their unique ideas, methodologies and approaches. Creating a Powerful and Distinctive Point of View is the foundation of establishing yourself as an Authority.

Reach Your Target Market

Reach Your Target Market

Too many experts are the "best kept secret" in their field. To become an Authority you need to establish a reliable and systematic marketing process that gets you visible with your ideal clients. 

Deepen Your Authority

Deepen Your Authority

The key to winning a steady stream of high value clients is to build credibility and trust on an ongoing basis to deepen your Authority. It's your ability to consistently add value that sets you apart.  

Work With Me...

If you're like most of my clients and readers, you're probably brilliant at what you do, but aren't yet getting the high paying clients  and interesting work you thrive on. My training and mentoring programs can help you set up the simple marketing systems you need to bring in those clients and let you focus on what you do best.

5 Day Authority Challenge

The 5-Day Authority Challenge

My free introductory program to show you exactly what it takes to become seen as an Authority, and build your Roadmap for getting there.

The Authority Breakthrough Program

Authority Breakthrough Program

The Authority Breakthrough Program is my flagship training and mentoring program where I work with you directly to help you become seen as an Authority in your field. 

Momentum Club

Momentum Club

Momentum Club is my online training program where I share the most effective methods for winning clients via detailed training videos, live webinars and marketing critiques.

Steve Nicholls Managing Director, Executive Connexions

Ian lives and breathes the concept of giving value in advance and soon after adopting his suggested strategies I had the most successful month of income I had ever had!

 

I help consultants, coaches and other professionals to attract and win more clients - even if they're not naturals at marketing and sales and don't want to spend all their time marketing. 

I’ve been helping some of the world’s leading organisations with their marketing and sales challenges for over 20 years. More importantly, I’ve “walked the talk” and sold multi-million dollar consulting engagements across multiple countries and cultures.

But in truth, I'm far from a natural salesperson. It was a long, hard path for me to learn to become effective at marketing and sales. And now I teach others the very best methods for winning clients without making all the mistakes I did!

Recent blog posts on How To Get Clients...

3 Relentless Trends That Are Disrupting Marketing
A little while ago, after being named by OpenView Labs as one of their Top 25 Sales Influencers - their[...]
5 Things I Wish I’d Known About Authority When I Started My Business
I'm sure you've noticed that becoming seen as an authority or "go to expert" has become rather fashionable as a[...]
Does Your Website Make This Critical Mistake?
Back in the late 1990s I had one of those "duh" moments. I was attending a workshop on selling consulting[...]
Loyalty Does Not Exist
That's a bold statement, isn't it? An exaggeration for effect, sure. But I bet, like me, you've sometimes wondered whether[...]
How To Get More Customer Reviews And Testimonials – The Ultimate Guide
If you've worked in a service business for any length of time you'll know the power that customer testimonials can[...]
[Podcast] Chris Laub on Market Research to Build Deep Understanding of Your Ideal Clients
Today's podcast is a great follow-on from my recent article on the first steps to becoming an Authority where I[...]