This week's marketing video is the first in a series of “5 Minute Marketing Tips” where I aim to share powerful marketing tips in just 5 minutes or so.
Today's tip is on a question I get asked frequently: how to create an effective Linkedin Profile or bio for your website that will get your ideal client's attention and motivate them to contact you or visit your website.
In this video I share the “mindreading technique” – a simple but powerful approach that will tell you exactly what you need to put into your profile or bio.
Late last year I published one of my most popular videos ever: a guide to making an effective Linkedin profile.
Since then Linkedin have updated the format of profiles. Not massive changes: but there are some important things you need to update on your profile to get the most out of it as a client attracting tool.
In the video I take you step-by-step through those changes and how to address them.
If you’ve got any questions on profiles and what you need to do now, drop your questions in the comments and I'll get back to you as soon as I can.