Featured
Posted by
Ian Brodie on November 10th, 2015.
I got a lot of great feedback on my recent podcast interview with Dorie Clark on how to get featured in major publications.
This is a strategy that anyone prepared to invest the time in creating great content and in researching and reaching out to publications can follow. Not only will it build your authority in your field, it can have an immediate impact on website traffic and email subscribers.
PR Expert Debbie Leven
Shortly after publishing the podcast I got a wonderful email from PR expert Debbie Leven expanding on the interview with some very practical tips on finding relevant opportunities for guest articles, blog posts and other media appearances.
I liked Debbie's email so much that with her permission I've turned it into an article with a couple of my own tips added in. I think you'll find it really helpful in implementing the strategies Dorie and I discussed.
Click here to read Debbie's tips »
Featured
Posted byIan Brodie on September 27th, 2013.
Today’s blog post is by Peter Sandeen, Value Proposition and Conversion expert. In this article Peter walks you through how to use guest blogging as a strategy to get more visitors to your website and convert more into clients
It’s a cliché: a calendar so full of client work that you can’t take on any more work for months.
Yet, that’s what most of us want: a cliché.
There are many ways to get there. Networking, online advertising, referrals, direct mail ads, cold calling, and guest posting.
All of them can work.
And you can use more than one at a time.
But here’s how you can use guest posting to reach that cliché that some people believe to be nothing but an ancient myth.
Click here to read Peter's practical tips on guest blogging >>
Featured
Posted byIan Brodie on June 27th, 2013.
As you probably know, I often recommend writing guest blog posts and other forms of partnering as the fastest way of getting in front of your target audience, driving traffic to your website and building authority in the search engines.
Successful guest blogging has three key components.
Obviously you need to be able to write decent blog posts efficiently.
You also need to be able to find the right places to guest post. I created a little video to show the steps for that here >>
The final component is critical. You need to be able to get blog owners to agree to you doing a guest blog post for them. There's a real art to this.
Click here to read the right way and the wrong way to ask for a guest blog post >>
Ian Brodie on November 10th, 2015.
It’s a cliché: a calendar so full of client work that you can’t take on any more work for months.