Posted 2nd November 2015.
This week's 5 Minute Marketing Tip is about the “ECC Method”, one of the fastest approaches I know to becoming seen as an authority in your field.
If you're a regular reader of my blog posts or watch my videos then no doubt you'll have heard me banging on about how powerful it can be to be seen as an authority in your field.
It's not for everyone, of course. The majority of services that most people buy don't need world class expertise to deliver them, just a good service at a good price.
But if you want to get access to some of the highest paying, most interesting work, then being seen as an authority is a real shortcut. And the ECC method can position you as a leading expert without needing to spend years writing a best-selling book, leading a major research program or becoming a celebrity of some sort.
Watch this week's video to find out how it works…
Click here to watch the video »