I had an interesting chat on Skype a while back with an ex-client who I keep in touch with.

He's come a long way since we worked together to help him establish a focus for his business and his value proposition, and to identify the marketing strategies that would position him as a leader in his field.

On our chat, he told me about something he'd done recently that really helped him make the big shift to turning over six figures in his business every month.

In many ways, it was laughably simple. Something I'm sure you'll know about. But I wonder whether you're making the same mistake yourself.

Simply put, he was taking on too many marketing projects at once.

He was developing too many new products and trying to market too many in parallel in different markets.

The switch he made was simply to focus on doing one thing at a time.

Now I'm sure that sounds overly simplistic. But it made a huge difference for him.

Previously he was making a little progress every week with each project. Which meant that he wasn't seeing the results from any of them. And he was beginning to get depressed about his ability to get things done since progress seemed so glacial.

Not to mention that his brain was constantly flip-flopping between each different project, market or client.

By simply focusing on one project at a time he was able to finish the project he focused on quicker. Meaning he saw results quicker.

And seeing results motivated him for the next project. And the next. With no having to constantly reset, remember and juggle all the different ideas from each project.

Sounds simple but it made a huge difference for him. Could it do the same for you?