user

Lead Nurturing – Latest Issue of Outside In Newsletter Published

Introduction

Ian Brodie

Ian Brodie

Ian Brodie teaches consultants, coaches and other professionals to attract and win the clients they need using "Value-Based Marketing" - an approach to marketing based around delivering value, demonstrating your capabilities and earning trust through your marketing.


LATEST POSTS

The Secret of Effective and Engaging Online Courses 22nd July 2020

The Remote Working Recovery Plan for Freelance Consultants, Coaches and Trainers 27th March 2020

News

Lead Nurturing – Latest Issue of Outside In Newsletter Published

Back in September 2009 I published an edition of my newsletter focused on Lead Nurturing: how you progress an initial client relationship over time to a point where you're actually doing business together.

Lead nurturing is critical for professionals: at the point at which we initially meet clients very few of them need our services right now. But almost all of them will need our type of service in the next few years. To be the one they remember and choose at that point, we need to nurture our relationships with those potential clients over time.

The article gives a number of hints and tips to enable you to do that relationship-building better, and with more clients.

The newsletter also includes a short article on the importance of doing and learning from “win reviews” rather than the traditional “loss reviews”.

You can read the articles in the archive by clicking here.

Get FREE Access to the Value-Based Marketing Blueprint

Get all the clients you need, without needing to become a super-slick salesperson, a tech genius, or spend all your time on marketing.

Value-Based Marketing Blueprint signup
 

Comments

Ian Brodie

Ian Brodie

https://www.ianbrodie.com

Ian Brodie teaches consultants, coaches and other professionals to attract and win the clients they need using "Value-Based Marketing" - an approach to marketing based around delivering value, demonstrating your capabilities and earning trust through your marketing.

There are no comments.

View Comments (0) ...
Navigation
0 Shares
Tweet
Share
Share