Posts tagged as:

business networking

Don’t Put Me On Your List

21 March 2009

A topic I’ve blogged about frequently is the importance of good follow-up and of nurturing relationships over time.
In The Importance of Good Follow-Up I highlighted the futility of the “Nice to meet you, if you ever need our services…” email follow-up to networking meetings and suggested a number of value-adding alternatives.
One trend I’ve noticed recently [...]

Read the full article →

What’s Your Backstory?

22 January 2009

One of the most common pieces of “wisdom” we’re repeatedly told in marketing and sales is that since our clients are tuned in to WII FM – What’s In it For Me we need to adjust our messages and our interactions with them accordingly. In other words everything we say about ourselves must be geared [...]

Read the full article →

The Number One Skill in Business Networking

9 January 2009

Business Networking is a vital sales tool for professionals and salespeople alike – yet it’s one that many people struggle with it.
I’ve seen a lot of great advice given over the years – but very few people touch on what I have found to be the most important skill of all.
Most networking advice focuses on [...]

Read the full article →