19 January 2010 2 Comments

How To Get More Referrals: A Get Clients Video Tip

Whether you’re a lawyer, an accountant, a consultant or architect: you’ll know that referrals can be your very best method to get more clients.

However, it’s rare that I meet a professional who’s satisfied with the quantity and quality of referrals they’re getting.

While “just asking for more” can be an effective strategy for those who are new to referrals: most professionals need to be a bit more sophisticated if they want to raise their game.

This video tip highlights the importance of understanding what criteria potential referral partners will use before deciding to refer you.

Comments

Robyn Williams says:

24 January 2010 at 1:43 pm

Ian,

I enjoyed your video. On the subject of customer referrals, I thought your readers might appreciate this white paper which describes a customer follow-up process which can also generate customer referrals. Below is a direct link to the white paper which bypasses the name and email collection web pages. This link should work until IT decides to change it.

I hope everyone finds it useful.

http://www.frequentfollowups.com/whitepaper.aspx

- Robyn Williams
Wayne "Wayne Edwards" Nelms says:

26 January 2010 at 10:04 pm

Hi Ian,
Very useful information to give some thought to. Thank you for taking the time to educate us. I’m looking forward to the next installment. All the best success.

Warm regards,
Wayne

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Who I Work With

I work with independent professionals and professional service firms to help them achieve their business growth goals.

My clients are consultants, coaches, lawyers, accountants, architects, surveyors and other professionals. I help them improve their marketing and sales capabilities to get more clients and win more new business.

Although I'm based in the North West of England and do a lot of work in Greater Manchester, Cheshire and Merseyside, I have many clients across the UK and a number of overseas coaching clients who I work with by phone/Skype.

My Services

I deliver two primary services: coaching and training.

With coaching, I work personally with the individual to identify their major challenges and opportunities and create a strategy or plan to address them. We then work through that plan over time and I support them in its implementation.

Coaching usually takes place via structured 60-90 minute meetings or calls where we review progress and learnings since the last session, discuss priorities and options, and plan for the next time period

For larger businesses, I also deliver tailored training courses in areas such as:

Generating high quality leads (e.g. through networking, seminars, online, etc.)
Selling skills for professionals
Executive Relationship Building and Client Relationship Management
Pitching and Sales Presentation Skills
Generating referrals and extension work from existing clients and partners
Using the web and social media (Linkedin, Twitter, etc.) to win clients

How To Get More Referrals: A Get Clients Video Tip